Broward Council of the MIAMI Association of REALTORS

                                                                                                     

                

  • Total Miami Home Sales Jump Double Digits in August 2018

    Sep 20, 2018
    Total Miami-Dade County home sales surged 13.3 percent year-over-year in August with single-family homes and condominium markets posting double-digit gains as total luxury sales, median prices and dollar volume increased, according to a new report by the MIAMI Association of REALTORS® (MIAMI) and the Multiple Listing Service (MLS) system.
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  • Colombia Continues to be Top Country Searching for Miami Homes

    Sep 17, 2018
    Colombian consumers registered the most international web searches for Miami homes in June, according to a new report by the MIAMI Association of Realtors (MIAMI). Colombia registered 12 percent of all international searches on MIAMI’s portal, www.MiamiRealtors.com, in June 2018. Colombia has led the rankings for seven consecutive months.
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  • MIAMI Realtors Showcase South Florida Real Estate at Brazilian Convention

    Sep 14, 2018
    The MIAMI Association of REALTORS® (MIAMI) promoted South Florida real estate at one of Brazil’s largest real estate events, the Secovi-SP Convention, on Aug. 26-28 in São Paulo. Secovi-SP, Latin America’s largest trade union, was MIAMI’s first of 178 foreign partner associations worldwide.
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  • JTHS-MIAMI Realtors Raises Money for Palm Beach’s Center for Child Counseling

    Sep 13, 2018
    The Young Professionals Network of the Jupiter-Tequesta-Hobe Sound Council of the MIAMI Association of REALTORS® (JTHS-MIAMI) donated about $7,560 to the Center for Child Counseling in Palm Beach Gardens from proceeds raised from their annual Battle of Bartenders event.
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  • South Florida Office Dollar Volume Surges in 2Q 2018

    Sep 04, 2018
    South Florida office dollar volume rose to its highest value in the past three quarters, according to the new 2Q 2018 The Quarterly Report – South Florida Commercial Real Estate released by data firm Vizzda (Visual Data) and the MIAMI Association of Realtors Commercial (MIAMI Commercial).
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  • Miami Existing Condo Sales Continue Upward Trend in July

    Aug 22, 2018
    Miami-Dade County existing condominium sales increased year-over-year for the fifth time in the last seven months as median prices rose for all properties in July 2018, according to a new report by the MIAMI Association of REALTORS® (MIAMI) and the Multiple Listing Service (MLS) system.
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  • Miami Realtors to Exhibit at Colombia’s Largest Real Estate Expo

    Aug 09, 2018
    The MIAMI Association of REALTORS® (MIAMI) will again promote South Florida’s lifestyle and real estate market at Colombia’s largest property showcase, El XII Gran Salón Inmobiliario – Feria Internacional, starting today through Sunday, Aug. 12 in Bogotá, Colombia. MIAMI will make a South Florida market presentation at the 13th annual expo, which is expected to attract 30,000 visitors and 200 exhibitors.
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  • Miami Condominium Sales Rise in 2Q 2018

    Aug 08, 2018
    Miami-Dade County existing condominium sales surged 5.6 percent in 2Q 2018 as median prices for all properties rose for the 26th consecutive quarter, according to a new report by the MIAMI Association of REALTORS® (MIAMI) and the Multiple Listing Service (MLS) system.
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  • JTHS-MIAMI Realtors Collect School Supplies for Boys & Girls Clubs of Palm Beach County

    Aug 06, 2018
    The Jupiter-Tequesta-Hobe Sound Council of the MIAMI Association of REALTORS® (JTHS-MIAMI) collected $800 worth of school supplies for Boys & Girls Clubs of Palm Beach County children during its annual school supply drive.
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  • Colombia Continues to be Top Country Searching for Miami Homes

    Jul 24, 2018
    Colombian consumers registered the most international web searches for Miami homes in April, according to a new report by the MIAMI Association of REALTORS® (MIAMI). Colombia registered 12.2 percent of all international searches on MIAMI’s portal, www.MiamiRealtors.com, in April 2018. Colombia has led the rankings for five consecutive months.
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  • Luxury Sales Continue to Rise while Limited Supply in Lower Price Points Results in Fewer Sales, Increased Prices

    Jul 23, 2018
    Miami-Dade County luxury real estate sales continue to increase while lower price points experience strong demand and limited supply, resulting in price increases countywide, according to a new report by the MIAMI Association of REALTORS® (MIAMI) and the Multiple Listing Service (MLS) system.
    Full story
  • Colombia Continues to be Top Country Searching for Miami Homes

    Jul 09, 2018
    Colombian consumers registered the most international web searches for Miami homes in March, according to a new report by the MIAMI Association of REALTORS® (MIAMI). Colombia registered 11.9 percent of all international searches on MIAMI’s portal, www.MiamiRealtors.com, in March 2018. Colombia has led the rankings for four consecutive months.
    Full story
  • South Florida Multifamily Transactions, Prices Rise in 1Q

    Jun 26, 2018
    South Florida multifamily real estate transactions jumped 8.5 percent year-over-year in 1Q 2018 and per-unit multifamily prices increased in Miami-Dade, Broward and Palm Beach counties, according to the new 1Q 2018 The Quarterly Report – South Florida Commercial Real Estate
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  • JTHS-MIAMI Realtors Collect 364 Pounds of Food for Needy Palm Beach Residents

    Jun 25, 2018
    The Jupiter-Tequesta-Hobe Sound Council of the MIAMI Association of REALTORS® (JTHS-MIAMI) collected 364 pounds of non-perishable food for the Palm Beach County Food Bank in April as part of its annual JTHS-MIAMI’s “Move for Hunger” Food Drive.
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  • Colombia Leads Countries Looking for Miami Homes in February

    Jun 25, 2018
    Colombian consumers registered the most international web searches for Miami homes in February, according to a new report by the MIAMI Association of REALTORS® (MIAMI). South Florida remains the most-searched U.S. market by international consumers and a top-five market for homebuyers in the world’s six largest regions, according to February data.
    Full story
  • Miami Luxury Home Sales Jump in May 2018

    Jun 20, 2018
    Total Miami luxury home sales rose 24.1 percent year-over-year in May as existing condominium sales rose for the second consecutive month, according to a new report by the MIAMI Association of REALTORS® (MIAMI) and the Multiple Listing Service (MLS) system.
    Full story
  • Miami Realtors Join Chapman Partnership to Feed Homeless

    Jun 18, 2018
    Continuing its changing communities initiative, MIAMI Association of Realtors (MIAMI) members and peers again fed dinner to 500 homeless residents on June 14 at the Chapman Partnership’s Downtown Miami Homeless Assistance Center.
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  • Miami Existing Condo Sales Jump 24.6 Percent in April

    May 24, 2018
    Miami’s existing condominium market posted its best April in three years as condo transactions jumped 24.6 percent and condo dollar volume surged 40.8 percent year-over-year, according to a new report by the MIAMI Association of REALTORS® (MIAMI) and the Multiple Listing Service (MLS) system. Miami single-family home sales and residential prices rose.
    Full story
  • MIAMI REALTORS® Launches MIAMI Platinum PLUS for its Members

    May 17, 2018
    The MIAMI Association of REALTORS® (MIAMI) is now offering its members subscriptions to MIAMI Platinum PLUS, an exclusive and unparalleled suite of upgraded Realtor products and services, so Realtors can utilize an even higher level of industry tools to improve and expand their business while enhancing the home buying and home selling process for the public.
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  • Miami Luxury Home Sales Soar in 1Q 2018

    May 15, 2018
    Total Miami luxury home sales surged 12.3 percent in 1Q 2018 as median prices rose for the 25th consecutive quarter, according to a new report by the MIAMI Association of REALTORS® (MIAMI) and the Multiple Listing Service (MLS) system.
    Full story

Colombian Native Beats the Odds to Excel in Miami Commercial Real Estate

by | May 15, 2017



By Chris Umpierre

MIAMI Staff

               

José María “Chepe” Serrano had just landed in a new country with a new language. The 22-year-old Colombian native had no family and friends around and needed help.

Chepe’s flight from Bogotá to Ohio, where he planned to attend Xavier University, was diverted to Phoenix (he thought the airline employee meant Phonics, the teaching method). When he finally landed in Cincinnati, the Xavier classmate who was supposed to pick him up wasn’t there.

It was 1 in the morning and Chepe panicked. He asked passengers and airport officials for help. They looked at him as if he were an alien. They didn’t know Spanish. They didn’t care.

Exhausted and devastated, Chepe plopped down on his black suitcase and cried.

“I am stranded here,” he told himself in Spanish. “Stranded.”

A Good Samaritan finally helped Chepe and directed him to a hotel, but the experience left an indelible mark on his life. First, he had to learn English. Second, he had to excel in school. And third, he wanted to help strangers and mentor people in the community the way his parents taught him.

Community service has been a hallmark of Serrano’s life. Serrano — the founder and owner of New Miami Realty, Corp. — not only volunteers his time to the MIAMI Association of REALTORS® (MIAMI), where he is the 2017 commercial president, but he teaches real estate classes locally and statewide, is very active in his Catholic church and assists other Realtors attain commercial real estate’s highest designation, Certified Commercial Investment Member (CCIM).

“It is in the giving that you receive,” said Serrano, who owns a CCIM designation. “That’s why I volunteer for the MIAMI association and put a lot of emphasis in my church. Everything that I have is because somebody created opportunities for me. Sometimes we forget the people who help you in life.”

 

God, Family and Work

Chepe jokingly says if you invite him to dinner he will bring his wife, kids and extended family. With everything he’s accomplished in life, he says his three biggest accomplishments are marrying his wife, Simona, and having two children (son Nicolas and daughter Daniela).

Chepe’s credo: God, family and work.

A devout Catholic, Chepe is an active member in his Miami parish. Chepe is in the Archdiocese of Miami’s lay ministers program. He helps his church in the married couples ministry “Matrimonios en Victoria/Marriages in Victory” and in the marriage preparation ministry “FOCCUS.”

Chepe met his wife Simona 32 years ago while studying at Florida International University. Simona is a Realtor at New Miami Realty.

Chepe partnered with his older brother, Gabriel, to launch New Miami Realty, Corp. in 2003. Gabriel had started several companies before and convinced his brother to get a real estate license. The team has worked hand-in-glove for the last decade.

 “I don’t think I could have a better companion, brother and friend,” Gabriel said in Spanish. “We are a good team. He’s accompanied me for so long and he will always be next to me.”

 

Chepe: The Teacher

New Miami Realty has a real estate school. Chepe teaches classes there as well as Miami Dade College, MIAMI headquarters and for the state and national Realtor associations. Chepe, who taught a history of economics course at the Universidad Tadeo Lozano in Bogotá, Colombia, loves to teach.

At the Universidad Tadeo Lozano, he pioneered a program for journalists. He also serves as a faculty member for Florida Realtors. In 2010, he was named MIAMI Commercial Educator of the Year.

“I try to teach as much as I can,” Chepe said. “The more you teach, the more you learn.”

Most of Chepe’s students end up having successful careers. He tells the story of a Realtor in his office who received his real estate license a year ago.

“You can see he’s going to make it,” Chepe said. “I taught him the class in Spanish and his English was bad. I love that challenge.”

 

Working with his Brother

Chepe is able to teach so much and be active with the MIAMI association because of his great partner/brother Gabriel Serrano. The brothers — believe it or not — never fight.

“Chepe and I are always together so I know how he thinks,” Gabriel said. “Do we fight? No. Do we debate? Yes, of course. When he starts a conversation, I know where he’s going.”

Back in Bogotá, Chepe and Gabriel shared a room. Chepe said they make the perfect team because he is great at opening the deal and Gabriel excels at closing the deal.

“You take my brother to any business meeting and you will have a signature,” Chepe said. “Whether it’s leasing or a contract, he will get it. For me, closing is the tough part.”      

 

The Chepe Legacy

Chepe’s nickname is a longtime family nickname. His grandfather and uncle were also named José María and nicknamed “Chepe.”

Today, José María is the last Chepe in the family. He uses the nickname with pride.

As he runs his Miami real estate firm with his brother, Chepe often thinks of his parents and how proud they would be to see them succeeding in the United States.

He said it was his father who taught him to look out for others and be involved in the community. When Chepe and his siblings were growing up in Colombia, their father worked in the tire business but he still found time to help in a parent-teacher organization at Chepe’s high school.

When Chepe’s father retired a few years ago, he moved to Miami and helped out with the family business. It was a reunion in many ways. Gabriel and his father worked for 20 years in Colombia before Gabriel moved to America in 1989.

Last year, Chepe’s father passed away. In January 2017, José María “Chepe” Serrano was installed as MIAMI Commercial President.

“My father was so proud when I got into the leadership of the MIAMI association and started getting recognition,” Chepe said. “It’s very sad he’s no longer here.”

 

-30-

               

CHEPE BIO

Name: José María “Chepe” Serrano

Board position: 2017 MIAMI Association of REALTORS® Commercial President

Employment: Founder and owner of New Miami Realty, Corp.

Achievement: 2013 MIAMI Commercial Broker of the Year; 2010 MIAMI Commercial Educator of the Year

Did you know? Serrano studied at the prestigious Universidad Javeriana in Colombia. He also studied at Xavier University in Ohio and later earned a B.A. in economics at Florida International University.

 

ABOUT THE PROJECT

Getting to Know Our MIAMI Leaders is a project by Chris Umpierre highlighting the 2017 presidents and chairmen of the MIAMI Association of REALTORS®. The leaders are: Chairman of the Board Christopher Zoller, Residential President Christina Pappas, Commercial President José María Serrano, Broward President Ellen R. Mitchel, Young Professionals Network Chairman Alberto Carrillo and JTHS-MIAMI President Lynne Rifkin.

 

Read all the profiles at www.miamire.com/MiamiLeaders

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